QVC and entrepreneurship

From September 14, 2005:

Quality. Value. Convenience. It started with the salesman’s pitch. Almost 20 years ago, it evolved into the Q-V-C cable shopping network. But many believed the pitch’s days were numbered with the advent of the Internet and e-commerce. But QVC has defied the odds and seen sales grow every year of its existence, and as Arizona Public Radio’s Mitch Teich reports, it remains the go-to outlet for many entrepreneurs.

Direct audio link:

http://jan.ucc.nau.edu/~mct/podcasts2/QVC-local.mp3